Episode Notes
- Guest Introduction: Ryan Chute, strategic marketer and partner at Wizard of Ads, with a mission to help service-based businesses thrive.
- Key Discussion Points:
- Ryan’s entrepreneurial journey: From furniture sales to international marketing.
- The science and art of branding: Why storytelling matters more than visuals.
- Working with home services businesses to build long-term brand equity.
- Effective ad strategies: Being media agnostic and leveraging channels strategically.
- Insights from the Wizard Academy and how they shape Ryan's approach to marketing.
- Takeaways:
- Branding is about relationships, not transactions.
- Simplify your communication for maximum impact.
- Investing in branding reduces long-term marketing costs while increasing profitability.
- Where to Find Ryan:
- Website: Wizard of Ads Services
- Social Media: @wizardryanchute
Key Questions
(01:05) Do you want to share with us a little bit more of your journey with that?
(03:59) You had mentioned home services businesses. Is there any, is there like a niche within that?
(05:39) For your clients, what type of ads do you run? Do you run more Google Ads so that when people are searching for like that new water heater or how are you doing that?
(08:10) Let's say I'm a new client and I'm coming to you. Are there some common mistakes or misunderstandings that tend to happen to the newcomers?
(09:24) How do you guys get in front of new clients?
(11:50) You said globally so you can have clients anywhere in the world?
(12:14) What are a couple big goals that you have in the next year or two?
(15:52) How would getting your books published, how would that affect the business?
(18:31) What do you think is your number one roadblock in your reaching your goals?
(20:46) Do you work with more than one plumber in the same area, or do you kind of limit that geographically?
(22:12) What is the best advice that you have ever received?
(24:54) Yeah. What's the best advice that you have ever given?
(28:09) So where can we learn more about you and what you do?
Ryan Chute
www.wizardofads.contractors
www.ryanchute.com
TikTok: https://www.tiktok.com/@wizardryanchute
YouTube: https://www.youtube.com/@wizardryanchute/featured
Instagram: https://www.instagram.com/wizardryanchute/
Virginia Purnell
Funnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
virginia@distinctdigitalmarketing.com
