Guest: Christian Banach
Website: www.ChristianBanach.com
LinkedIn: linkedin.com/in/christianbanach
What we cover:
- Christian’s journey from concert promoter to sales leader
- Why most firms plateau with word-of-mouth referrals
- The evolving landscape of outbound prospecting
- Why email marketing is broken (and how to fix it)
- The mindset shift from lead generation to relationship-making
- Strategic planning when your sales cycles are long
- Creating newsletters your audience actually wants to read
- Christian’s long-term goal to build and exit his business
Resources & Links
- Sign up for Christian’s newsletter: ChristianBanach.com
Key Questions
(00:57) Is there anything else that you'd like to fill in with us about how you got to where you are today?
(02:18) So today, who are the ideal clients that you want to work with?
(03:37) Is there typically something that clients have, just before they start working with you, that they're either doing or a misconception that they have that's basically holding them back?
(06:23) How do you guys get in front of those companies?
(08:32) What are some big goals that you guys have in the next year or two?
(10:11) And how would that affect your business?
(11:19) Is it hard to remove yourself from being the bottleneck?
(12:27) Other than maybe being yourself, and if it on that side, what do you feel is the number one roadblock that's getting in the way from you guys achieving the goals that you just shared?
(13:33) Do you have any tips or anything like that that you can share with us in regards to email marketing?
(17:10) What was the best advice that you have ever received Please.
(19:17) What's the best advice you've ever given?
(20:54) Do you ever have a call to action on those emails where it's like, if you had a similar story, want to let me know about it or anything like that?
(22:46) Why do you feel like relationship making is the future for business development?
(24:37) If relationships take a while, and it takes a while before I can get them as business, how does that change your business planning and your future planning and stuff like that?
(26:49) Is there anything in particular that you would like to talk about today?
(27:49) Where can we go to learn more about you and what you do?
Christian Banach
https://www.linkedin.com/in/christianbanach/
Virginia Purnell
Funnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
virginia@distinctdigitalmarketing.com
