Get Organized for Good: Stop Swiss Cheese Cleaning
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Get Organized for Good: Stop Swiss Cheese Cleaning

15 Jun, 2026

Lisa Woodruff is the founder and CEO of Organize 365 and host of the Organize 365 podcast (24M+ downloads). A former teacher with a PhD in applied psychology, she's the author of six books, including her newest release, Escaping Quicksand.

Key Discussion Themes

  • Why cleaning up isn't the same as organizing — and what "Swiss cheese organizing" quietly costs you
  • The declutter → organize → productivity cycle, and why analog comes before digital
  • Perfectionism vs. excellence, grace, and the internal shifts behind staying organized
  • Self-funding a PhD to research whether organizing systems improve executive function

Listener Takeaway

Organization is a learnable skill, and the most durable changes are internal. Aim for excellence instead of perfection, focus on the spaces that stay organized, and just start.

Guest Website

organize365.com

Connect with Lisa

  • Instagram: instagram.com/organize365
  • Book (Escaping Quicksand): escapingquicksand.com
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Virginia Purnell

Virginia lives in Northern Alberta on a small farm with her husband and three children. Virginia is a master funnel builder having been certified as an FG Society Master Marketer, Funnelytics, and ClickFunnels Certified Partner. She uses that knowledge to help businesses with their online presence, visibility, and sales.