Event Planning Business in the Midst of the Pandemic with Mae Yeo Silvers

10 Jan, 2022

Among the countless difficulties COVID-19 has brought upon businesses, hosting live events is one of the biggest challenges. With health concerns as top priority, venues closed and large in-person gatherings were canceled to keep people safe and healthy.

However, with the cancellation of in-person events, the demand for virtual events skyrocketed. Event companies, in particular, have had to pivot their approach to industry events, finding new ways to meet with stockholders, investors and new customers.

May Yeo started her hospitality career as a food and beverage trainee at the Raffles Hotel, Singapore. It was there that she fell in love with the industry and decided to pursue her career further. In 2004, she came to Miami and worked her way up to Director of Catering and Conference Services and Director of Event Planning at several luxury hotels.

As an event planner, she worked with celebrities, dignitaries, and leaders including Former President Bill Clinton, Rock Bands like U2, World Class Tennis Players including Venus Williams, Novak Djokovic, and Rafael Nadal, and Nascar drivers Jimmy Johnson and Jeff Gordon.

In 2012, May decided to take all that she had learned and started her own event planning company, M2 Hospitality. She brought the hustle as she built her company to multiple 6-figures while shattering industry norms.

She ran her company without owning inventory, an office space, any event venues, and not a single full-time employee. She created an entirely new model for event planning that continues to be relevant and successful even as the pandemic raged on.

Today, May is passionate about helping other event planners increase profitability, grow their business, and create impact on their own terms. Her coaching business walks EVENTrepreneurs through building a business and life they are excited to wake up to.

How does the event planning industry impact other industries? How do you leverage people and technology to create successful events? Where do you begin to innovate your business to stay on top of any crisis?

Tune in to gain insights from the experiences of fellow entrepreneurs and learn more about setting your business up for success!

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Time Stamps:

[00:00:34]VIRGINIA: Thank you for being here. So, can you tell us a little bit about like your entrepreneurial journey, how you decided to go out on your own??

[00:08:40]VIRGINIA: So who would you say is your ideal avatar?

[00:11:12]VIRGINIA: Your ideal clients like with the coaches how do you get in front of them? What do you do?

[00:14:21]VIRGINIA: So you have a book then??

[00:15:45]VIRGINIA: What do you think is the number one roadblock that's stopping you from reaching your goals??

[00:18:31]VIRGINIA: So what's the best advice that you've ever received?

[00:21:02]VIRGINIA: What's the best advice you've ever given?

[00:22:41]VIRGINIA: So I have a question, a little outside of all of this. So how do you juggle, ?everything between your career, ?your a mom and everything else that you have?going on?

[00:27:21]VIRGINIA: Is there anything that we haven't talked about that you would like to share with us??

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May Yeo Silvers

About M2 | M2 Hospitality

Meet Your Mentor - May Yeo Silvers | Events4Anyone

https://instagram.com/mayyeosilvers?utm_medium=copy_link

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Virginia Purnell

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https://www.linkedin.com/in/virginiapurnell/ Virginia Purnell

Funnel & Visibility Specialist

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virginia@distinctdigitalmarketing.com

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Virginia Purnell

Virginia lives in Northern Alberta on a small farm with her husband and three children. Virginia is a master funnel builder having been certified as an FG Society Master Marketer, Funnelytics, and ClickFunnels Certified Partner. She uses that knowledge to help businesses with their online presence, visibility, and sales.