Show Notes
- Guest: Chris Vance, CEO of Playground Sessions
- Website: playgroundsessions.com
- Socials:
- Key topics:
- Chris’s journey from corporate to entrepreneurship
- How Playground Sessions revolutionizes music learning
- Building a global brand with strong retention rates
- Marketing strategies: SEO, app store optimization, PR, and influencer collaborations
- Importance of balance, personal growth, and lifelong learning
- The evolving world of digital piano learning and gamification
- Chris’s best advice: Stay focused, learn deeply, and lead with integrity
- Connect with Chris: LinkedIn
- Check out Playground Sessions: playgroundsessions.com
Key Questions
(00:59) How did you end up where you are today?
(04:12) Who is your ideal avatar nowadays?
(05:31) So do schools utilize you guys as well?
(06:24) Is it just piano or do you have other instruments, too?
(06:35) How do you get in front of your customers?
(09:20) Do you do anything for referrals?
(10:40) You mentioned a goal being expanding to other instruments like guitar Are there any other big goals that you have in the next year or two?
(12:33) What do you feel is your number one roadblock from reaching that? Is it just customer retention or do you think it's more?
(14:20) Can you talk to us a little bit about bootstrapping and scaling and some lessons that you've learned along the way?
(17:14) How has it been for you to intersect, combine your music and the technology and your community all together?
(19:30) Can you walk us through? I want to learn how to play. I have a keyboard, piano. I get your app, then what? How does it work?
(22:36) What's the best advice that you have ever been given, that you've ever received?
(25:47) What's the best advice you have ever given?
(30:35) Is there something that we haven't touched on yet that you did want to talk about?
(31:42) How do you manage or balance your time?
(33:37) Where can we learn about you and what you do?
Chris Vance
playgroundsessions.com
https://www.instagram.com/playgroundsessions/profilecard/?igsh=d3p1dGpjbWFla3Bp
https://www.tiktok.com/@playgroundsessions?_t=8qxYEpPo5nD&_r=1
https://www.threads.net/@playgroundsessions
Virginia Purnell
Funnel & Visibility Specialist
Distinct Digital Marketing
(833) 762-5336
virginia@distinctdigitalmarketing.com